About us.
OUR STORY
Better Days was founded by Laura Quinn and Patrick Cahill in 2023. Sharing a frustration that the people the most important work in the world often don’t have access to world-class strategic and creative thinking, on a beach in Northern Spain on a cold winter afternoon we decided to combine forces and start a consultancy. We want to help genuine change-makers tackle the big challenges, applying our years of experience where it will have the most impact. In the process, make every day a little bit better — for ourselves, the partners we work with and the world around us.
Creative communications is an under-utilised resource.
We channel it towards a better, more optimistic future.
ABOUT LAURA
With half her career spent in India and the US, for now Laura is back on home turf in the UK. She has consulted in corporate responsibility, sustainability and social change for brands, philanthropies, and non profits for the last 15 years and founded one of India’s first specialised CSR consultancies. Before that, she managed client business at top global creative agencies. At Better Days, Laura leads communications strategy and planning with her passion for making people care more about critical global issues.
ABOUT PATRICK
Born in Sydney, now in London — via New York and New Delhi —Patrick has worked with and for some of the world’s most respected creative companies, advising iconic brands, government agencies and high-growth startups, as well as running his own creative consultancy, Cahill&Partners. Patrick leads creative strategy at Better Days, weaving in his passion for geopolitics, economic issues and big macro trends. And sport. And memes.
Our partners.
We are small but mighty, because of the partners we work with. When the right minds come together, anything is possible. We bring together best-in-class talent to build lean, fit-for-purpose teams that are right for every project. Not only does this keep costs lower, it also means you’re working with us, not people who work for us.
Christian Duffy
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Jimmy Varghese
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Jason Murray
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Carve&Stitch
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Dee Charlemagne
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Wandering Goose
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Anthony Moschini
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Unreasonable Studios
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Halo Music
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Birdie
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Leila Dean
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All Good Things
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Sophie Dollar
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Sam Bénard
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Nick Morrissey
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Eric Maltz
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James Ross-Edwards
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Angus Macadam
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Richard Russell
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Bright Black Studios
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Mr Bronx
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Allison Ross
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Christian Duffy & Jimmy Varghese & Jason Murray & Carve&Stitch & Dee Charlemagne & Wandering Goose & Anthony Moschini & Unreasonable Studios & Halo Music & Birdie & Leila Dean & All Good Things & Sophie Dollar & Sam Bénard & Nick Morrissey & Eric Maltz & James Ross-Edwards & Angus Macadam & Richard Russell & Bright Black Studios & Mr Bronx & Allison Ross &
What we do.
CAPABILITIES
Sustainable business models
Supply chains
Climate and net zero
Global trade and policy
Social impact
Corporate responsibility and ESG
Responsible and ethical marketing
Worker welfare and labour rights
Industry standards and certifications
EXPERTISE
Leadership advisory
Impact strategy
Stakeholder engagement
Brand strategy
Narrative design
Communications planning
Creative strategy
Campaigns and content